Norway – Gambling and betting services – Content and editorial services

Norsk Rikstoto manages the media rights to the Norwegian trotting and gallop. All audio and image production from the circuits disseminated through Rikstoto Direct (RD) and Rikstoto Play is governed by the Broadcasting Act and controlled by Medietilsynet.RD, Rikstoto Play, Rikstoto.no and SoMe channels constitute a total content universe that shall strengthen the sport, increase the interest and increase the quality of the mediation of Norwegian trot and gallop, as well as that we communicate races and games from all over the world. The content shall be presented editorially and multi-mediated with modern expression and high ethical standards. Rikstoto caters to several customer groups - from knowledge players to lottery players. The new content partner must demonstrate an understanding of how different formats and concepts can be adapted to these target groups.