Bulgaria – Advertising and marketing services – „Изпълнение на дейности по информация, комуникация и публичност, включващи предоставяне на комуникационни и медийни услуги, разработване на рекламен видеоклип, организиране на публично събитие, както и доставка на рекламни сувенири в две обособени позиции.“

Lot 1 (Lot 1) Execution of information, communication and publicity activities for the project. Lot 1 includes the execution of information and communication activities for the project, through media presence, creation and management of digital content, development and production of a promotional video, as well as organisation and conduct of a public event to present the results of the project. For Lot No. 1, activities are included for planning, preparation and implementation of information and communication measures for the project, including media coverage, creation and management of digital content, development and production of a promotional video, as well as organisation and conduct of a public event. The scope of the lot includes all activities related to the development of concepts, agreement with the Beneficiary, technical preparation, implementation, coordination, logistics and reporting, as well as all accompanying activities necessary for the complete execution of the subject of the public procurement. All products and services must be executed with high quality and in accordance with the approved visual identity of the Interreg programme and the project, as well as with the applicable requirements for information and communication. The minimum technical parameters and requirements for the execution of the activities are described in detail in Annex A – Technical Requirements for Lot 1 and Lot 2, an integral part of the participation documentation.

Lot 2 (Lot 2) (reserved under Article 12, paragraph 1 of the Public Procurement Act) Design, manufacture and delivery of promotional souvenirs. For Lot No. 2, activities are included for pre-press preparation, design and visualisation, agreement with the Beneficiary, manufacture, branding, packaging and delivery of the promotional souvenirs (pens, pencils and textile bags), as well as all accompanying activities necessary for the complete and quality execution of the subject of the public procurement. The manufactured materials must be new, unused, of high quality, durability and functionality. The branding is carried out in accordance with the approved visual identity of the Interreg Programme and the project, as well as with the applicable requirements for information and communication, in accordance with the guidelines of the programme. In the execution, all applicable regulatory requirements, safety standards and good manufacturing practices must be observed. All items must meet the minimum technical parameters, described in detail in Annex A – Technical Requirements for Lot 1 and Lot 2. The lot is reserved for participation of specialised enterprises and cooperatives of persons with disabilities or social enterprises, in accordance with Article 12, paragraph 1 of the Public Procurement Act. The activities, subject of the procurement, must be in line with the rules of the European Union for information and communication, provided in Regulation (EU) No 1059/2021 and No 1060/2021 of the European Parliament and of the Council of 24 June 2021, the Communication Guideline for Beneficiaries under the Programme “INTERREG Romania – Bulgaria 2021-2027”, as well as with all other applicable regulatory and programme documents.