France – Graphic design services – Prestations de conseil éditorial, de création graphique, de conception d'outils de communication print et web, de recherche iconographique, de réalisation d'illustrations, de prises de vue et de rédaction.

Editorial consultancy, graphic design, design of print and web communication tools, iconographic research, illustration production, photography and copywriting. This contract is as follows:

• editorial consultancy services that the INCa may use for the design of reports or institutional documents, such as its annual activity report, for example;

• graphic design services. For a print publishing project:

• the design of a layout or a graphic principle that can be adapted for various documents. The execution can be carried out in-house or by the holder of the graphic execution contract;

• the design of communication tools: brochures, flyers, press releases, postcards, etc. For a digital rollout:

• the design of communication tools such as banners, carousels, infographics, animated films, data visualizations, email templates, etc.

• iconographic research (as part of a graphic design proposal);

• the production of medical or other illustrations, press releases, PowerPoint masks, infographics, ensuring the consistency of the illustrations produced;

• the writing of content for the general public or medical/scientific content;

• the production of artistic portraits, or photographs of people or places, short videos, motion design or interactive animations, or even audio podcasts if they involve editorial and/or graphic coherence with a given project.

The following are excluded from the scope of the present contract:

• manufacturing, finishing and printing work (except in exceptional cases, related to an exceptional service);

• storage and dissemination operations;

• photo reports on events (except in exceptional situations).

The procedure consists of a single lot, resulting in the award of a single contract. The estimated amount of the contract, over the maximum duration of the contract, is 1 000 000 euros excluding taxes. The details of the services are set out in the Technical Specifications Document (TSP) attached to the Call for Tender Document (CFD).