Austria – Advertising and marketing services – BMASGPK: Sensibilisierungskampagne „Alter(n) hat Zukunft!“

Within the framework of the "ESF+ Programme Employment Austria & JTF 2021-2027" a tender for a sensitisation campaign is planned under Priority 2 "active and healthy ageing". The aim of the planned project is an integrated 360-degree campaign that makes negative age images, prejudices and discrimination against older workers visible, questions and breaks them down, in order to improve the employment opportunities of older people in the labour market.