Poland – Advertising and marketing services – Świadczenie usług polegających na realizacji działań komunikacyjnych, promocyjnych i informacyjnych

The subject of the contract is the provision of services involving the development of a communication strategy and the comprehensive implementation of communication, promotional and information activities supporting the organisation of educational and information events related to the project concerning the equipping of schools with computer labs, and the implementation of communication, promotional and information activities throughout the country regarding the activities of the Contracting Authority. The scope of the contract subject includes actions carried out before, during and after the implementation of the events, aimed at promoting NASK-PIB activities in connection with the implementation of the above-mentioned project. The Contracting Authority reserves the right that the implementation of the contract subject will be carried out in accordance with the actual demand of the Contracting Authority. The Contracting Authority guarantees the Contractor a minimum size of the implementation of the contract subject in the scope of developing a communication strategy supporting the organisation of educational and information events, preparing and producing a radio and television spot, preparing a creative concept and key visual of the campaign, described in Category I, II and III of the Detailed Description of the Contract Subject. 2. The Detailed Description of the Contract Subject is contained in Annex No. 1 to the SWZ. 3. The Contracting Authority requires that the offered contract subject, including all ICT products, ICT services and ICT processes used to implement the contract, does not include: 1) ICT products, ICT services or ICT processes indicated in the recommendation referred to in Article 33(4) of the Act of 5 July 2018 on the national cybersecurity system (Journal of Laws of 2026, item 20 and 252), stating their negative impact on the fundamental interest of the state's security, 2) an ICT product, the type of which has been determined in a decision on recognising the supplier as a high-risk supplier, referred to in Article 67b(15) of the Act of 5 July 2018 on the national cybersecurity system, or an ICT service, or an ICT process, specified in that decision. If the Contractor offers a solution referred to in point 1) or 2) above, the offer will be rejected on the basis of Article 226(1)(17) or (19) of the Pzp. 4.Contract implementation period: The contract will be in force from the date of conclusion for a period of 12 months or until the exhaustion of the budget allocated for its implementation, whichever event occurs first. In the event of non-exhaustion of the budget allocated for the implementation of the contract, the Contracting Authority envisages the possibility of extending the period of validity of the contract by a maximum of 6 months from the date of expiry of the basic term of its validity or until the exhaustion of the budget, whichever event occurs first. 5.Method of evaluating offers: When selecting the most advantageous offer from the offers not subject to rejection, submitted in response to the contract notice, the Contracting Authority will be guided by the criteria and their significance and will evaluate the offers within the framework of the offer evaluation criteria. The Contracting Authority will award the contract to the Contractor whose Offer obtains the highest number of points. 6.The Contracting Authority does not allow the possibility of conducting negotiations to improve the content of the offers submitted in response to the contract notice. 7. Pursuant to Article 5k of Council Regulation (EU) No 833/2014 of 31 July 2014 concerning restrictive measures in view of Russia's actions destabilising the situation in Ukraine (OJ EU L 229, 31.7.2014, p. 1), amended by Regulations 2022/57 and 2025/2033, hereinafter referred to as “Regulation 833/2014”, it is prohibited to award or further execute a public contract for or with: a) Russian citizens, natural persons residing in Russia or legal entities, entities or bodies with their seat in Russia; b) legal entities, entities or bodies, to which the ownership rights directly or indirectly belong more than 50% to a natural or legal person, entity or body referred to in lit. a) or c) natural or legal persons, entities or bodies acting on behalf of or under the direction of a natural or legal person, entity or body referred to in lit. a) or b), including subcontractors, suppliers or entities, on whose capabilities it is relied upon in the sense of Directive 2014/24/EU, in the event that they account for more than 10% of the value of the contract. 8. Pursuant to Article 7(6-7) of the Act of 13 April 2022 on special solutions in the field of counteracting the support of aggression on Ukraine and serving the protection of national security (i.e. Journal of Laws of 2025, item 514 with amendments), hereinafter referred to as the “sanctions act”, a person or entity subject to exclusion under Article 7(1) of this Act, which during the period of this exclusion applies for or participates in the procedure for the award of a public contract, is subject to a monetary penalty. The monetary penalty referred to in paragraph 6 of this Article shall be imposed by the President of the Public Procurement Office, by way of a decision, in the amount of up to 20,000,000 PLN. 9. Pursuant to Article 7(5) of the sanctions act, applying for a public contract is understood to mean submitting an offer.